HOW PERFORMANCE MARKETING SOFTWARE IMPROVES ROI

Just How Machine Learning Boosts Ad TargetingAn advertising project's effectiveness depends on where the advertisements are put. Taking care of brand security and placement, as well as making sure that the ad isn't displayed next to adverse or non-factual material, are vital for the success of any type of retargeting strategy.

How Machine Learning Improves Ad TargetingA marketing campaign's performance relies on where the advertisements are put. Managing brand safety and security and placement, in addition to making sure that the ad isn't displayed next to adverse or non-factual web content, are vital for the success of any type of retargeting strategy.